Two of Reynold Lake Oconee's stellar golf shops, The National and The Preserve, were recognized as 2020 Platinum Award winners at the Association of Golf Merchandisers (AGM) Annual Retail Conference and Award Ceremony on January 21, 2020.
Merchandising programs at The National and The Preserve courses received the highest honor the AGM presents annually, with the additional honor of being named “Best of the Best Golf Shops.” Recipients are evaluated based on criteria including customer service, promotional strategies, and staff training.
“These awards reflect the dedication and expertise of the golf staff in delivering an exceptional experience both on and off the course,” said Mike Scully, General Manager at Reynolds Lake Oconee. “The teams at The National and The Preserve have demonstrated stellar teamwork, creativity, and dedication to our Members and guests.”
“To ensure top-notch operation, each professional team and I develop strategies and goals, seek regular feedback from Members, and meticulously train our retail staff,” said Caroline Basarab, Director of Retail at Reynolds. “We are thrilled and humbled to be recognized for our efforts.”
The AGM was proud to honor the Reynolds Lake Oconee golf shops, notes Desane Blaney, Executive Director of the AGM. The AGM Retail Conference draws leading members of the golf industry each year, providing seminars, professional development, and a first look at merchandise from over 90 AGM Vendor Partners.
